Stack builder
Goal · Start A Business

Founder Starter Stack

Everything a solo founder needs to research a market, build a brand, and ship a website without hiring anyone.

Recommended tools

GP
ChatGPT

Conversational AI for almost anything

Freemium

Why: Brainstorming, naming, copy drafting, and quick research synthesis.

CL
Claude

Thoughtful AI for long-context work

Freemium

Why: Long strategy memos, careful reasoning, and reading legal/financial docs.

PX
Perplexity

Answers with citations

Freemium

Why: Fast, source-cited market research without rabbit-hole Googling.

NO
Notion AI

AI inside your workspace

Paid

Why: Centralize plans, OKRs, and meeting notes with AI summaries built in.

FR
Framer AI

Generate full websites from a prompt

Freemium

Why: Spin up a real, polished marketing site in an afternoon.

MJ
Midjourney

Cinematic AI image generation

Paid

Why: Brand visuals and hero images without hiring a designer.

Suggested workflow

  1. 1

    1. Validate the idea

    Use Perplexity + ChatGPT to map competitors, ICP, and pricing in a half-day sprint.

  2. 2

    2. Lock the brand

    Generate name candidates in ChatGPT, mood-board the brand in Midjourney.

  3. 3

    3. Build the site

    Framer AI scaffolds the marketing site. Use Claude to polish the copy.

  4. 4

    4. Write the strategy doc

    Claude Project with your research attached — generate a one-page strategy memo.

  5. 5

    5. Set up the workspace

    Notion AI captures every meeting, summarizes calls, and tracks action items.

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